What you will learn
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Level 4, Unit 1: Culture and the organisation
This first module introduces you to what is meant by ‘organisational culture’ and the influence it has on daily operation.
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Level 4, Unit 2: Developing interpersonal skills
You’ll understand why interpersonal skills are required by managers and leaders holding different responsibilities. You’ll learn how to develop these for improved performance and business outcomes.
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Level 4, Unit 3: Managing and rewarding performance
Here, you’ll learn what is meant by effective performance management and how it can be used to improve overall performance through discipline and reward policies.
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Level 4, Unit 4: Managing ethically
In this module, you’ll develop your understanding of the ethical issues business managers face and how to make ethical decisions in the context of regulations and legal requirements.
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Level 4, Unit 5: Managing people in organisations
Here, you’ll expand your knowledge of why training people is important and what the best methods for team training are within an organisation.
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Level 4, Unit 6: Motivating and influencing people
Building on the previous module, you’ll learn the various methods for motivation, both on an individual and team-wide basis.
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Level 4, Unit 7: Organisation structures
Learn the factors that shape an organisation’s structure, why businesses are structured in certain ways and how these structures influence management strategy.
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Level 4, Unit 8: Recruitment and CPD
Determine the unique recruitment needs of an organisation and how companies attract and select potential candidates. You’ll also learn the legal aspects of employment contracts and how to facilitate personal development.
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Level 4, Unit 9: Strategic human resource development
This module explores the importance of strategic HRM. You’ll develop your knowledge of various factors impacting the labour market, the legalities of terminating employment, and advancing your awareness of the different types of discrimination.
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Level 4, Unit 10: Working in teams
This final Level 4 module develops your understanding of teamwork and the principles underpinning an effective team, including membership and leadership.
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Level 5, Unit 1: The entrepreneurial manager
This first Level 5 module explores the skills and qualities of entrepreneurship.
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Level 5, Unit 2: Organisation structures
You’ll understand why organisations are structured in a certain way and what determines an optimum business structure, using numerous models and key theories.
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Level 5, Unit 3: Practical accounting analysis
In this module, you’ll complete a series of accounting exercises to understand the information these can present and how to conduct the analysis that is needed.
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Level 5, Unit 4: Business planning and goal setting
You’ll address key questions within a business’s goal-setting and aim to create clear plans to achieve vital objectives.
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Level 5, Unit 5: Politics and business
Here, you’ll understand the influence politics plays in business and how helps and hinders operations.
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Level 5, Unit 6: Business Law
This module introduces you to the statutory responsibilities of managers and the legal requirements of individual business executives.
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Level 5, Unit 7: Managing in today’s world
This module focuses on the importance of governance and equality and why these are essential when conducting business ethically and responsibly.
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Level 5, Unit 8: Performance management
Here, you’ll understand how businesses grow with their people and explores how measures such as CPD and reward structures are key in this growth.
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Level 5, Unit 9: Marketing and sales planning
This module examines how you can analyse markets, customer data, and competitors, and bring this information together into a cohesive plan.
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Level 5, Unit 10: Quantitative skills
By successfully completing this final Level 5 module, you’ll have complete knowledge of various numeric exercises and how you can use these within the wider context of business.
Awarding Body
Qualifi is a leading 21st century Awarding Organisation founded to meet the developing education and training needs of learners and employers from the UK and around the globe serving the needs of learners and employers in the UK and worldwide every year.
The Institute of Accountants and Bookkeepers is a membership organisation and awarding body providing qualifications in bookkeeping, payroll and finance to members worldwide. Its training qualifications cover a host of areas to broaden knowledge vital for business success.
This online course also carries up to 240 UCAS credits, which are used as part of university applications.
Course Outcome
This combined Level 4 and 5 combined diploma in sales & marketing is the equivalent to the first two years of undergraduate study. You can then progress to complete your degree at one of the UK’s top universities.
How is this course assessed or examined?
This course is made up of a total of 20 modules – 10 at Level 4 and 10 and Level 5. Each of these is assessed by one multiple choice exam and written assignments (10 assignments at level 4 and 8 assignments at level 5).
Each module consists of approximately 40 guided learning hours of material with an additional 30-50 hours of optional learning material.
Entry requirements
To enrol on the Level 4 course, you must be at least 18 years of age and have a full secondary education. Before enrolling in level 5, you must complete level 4.
