Event Management Level 3

We’ll start with the basics: why might people hire an events manager? Moving on, you’ll find out about the different types of events you might be asked to plan in this line of work. We’ll also take you through GDPR and health and safety legislation, and what this will mean for you.

What makes a great event manager? Let’s try to find out. We’ll talk through some of the essential skills you’ll need, like planning and organisation. Next, we’ll move on to an equally important topic: how to negotiate with suppliers.

Arguably the most important part of all! We’ll take you through the checklist you’ll need to use when trying to find the right venue for your event, and the issues you’ll need to be aware of when considering different types of buildings and structures. Next, you’ll learn how booking a venue works in terms of deposits, payments, cancellations, and liability. You’ll also take a close look at marquees, and the issues you’ll need to be mindful of if you choose to book one.

In unit four, you’ll move onto the aspect of your job that could make or break your event: the food. You’ll examine how to choose a caterer, how to tailor your food options to your event. Moving on, you’ll learn exactly what order food and drink should be served in, and when and if you should serve additional options such as a late night snack. Naturally, you’ll need to be aware of allergies and different dietary requirements, so we’ll also cover what you’ll need to consider here. Lastly, you’ll learn how to choose the right wine.

Should you hire a DJ, or a band? Jazz, or classical? We’ll help you figure out how to make your choice, as well as what you’ll need to know from a health and safety perspective. You’ll discover how speeches should be planned, how to organise fireworks, and the kinds of gifts and goodie bags you could consider giving guests as a permanent reminder of the event.

Themes can really make an event special, and give your guests something to talk about! Colours, flowers, food, invitations – there’s so much to think about, and we’ll talk you through it all. We’ll also run through some essential considerations when trying to locate party equipment and finding suppliers.

Say cheese! Now’s the time to think about photography, as well as when you might consider hiring a videographer. Moving on, we’ll cover how you can prepare for using a webcam or video conferencing at your event, along with some of the more unusual requests you might receive such as video diary rooms.

Let’s start with invitations, the guest list, and the seating plan – because you need to be able to organise it all. We’ll move on to how to staff your event and find volunteers, organise delegate packs, and gather feedback. You’ll also learn what factors you’ll need to take into consideration if you’re hosting international guests, how to manage large crowds, and organise security.

Next, we’ll go through how to create an event portfolio, which will end up becoming your most important sales tool. You’ll learn exactly what you should include, and the different formats you could use. Then, we’ll go over initial contact meetings with clients, how to create an events proposal, and the contractual obligations you should establish once your client agrees.

Any good events manager needs to not only be able to plan a great event, but get people to attend. That’s where marketing comes in. In unit ten, you’ll discover how to compile a marketing action plan, understand the four key marketing principles, learn how to research your market, and much more.

Arranging an event will require several stages of planning, and you’ll need to be meticulously organised. We’ll give you some checklist templates you can use, and run through everything you’ll need to cover in your first few meetings with the client. Lastly, you’ll learn how to follow up after the event, and the final task list you’ll need to complete.